Web Analytics

Web Analytics

 

The Science of Web Analysis

             

Know What Happens, Why It Happens.

Get all the details. Understand your visitors' behaviour and what makes them more likely to convert to paying customers.

 

Quantify Results, Set Achievable Targets.

No more guesswork. Compare, benchmark and improve the performance of your marketing campaigns based on actual figures and statistics.

 

Make Informed, Intelligent Decisions.

Web analytics will help you to recognize, rectify errors and divert more resources to the performing elements of your marketing campaign.

 

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How Web Analytics Work:

1. Install Tracker

Our tracker is installed into your website and it starts tracking data within 24 hrs.

 

2. Data Analysis

Using the data captured, we measure the performance of the website using Key Performance Indicators (KPIs)..

 

3. Finetuning & Target-Setting

We make improvements to the webpages according to our findings and set targets to attain higher conversion rates.

 

 

Web Analytics Answer These Questions:

  • How effective are our marketing campaigns?

  • Do visitors like the content on our website?

  • Is our navigation system user-friendly?

  • What is our potential return if we try online advertising?

  • Which are the main referrers of traffic for our website?

 
  • How many people search for our services/products on the Internet every month?

  • What is our online market share?

  • How many visitors did we have last month? How many were New and how many were Repeat visitors?

  • Can we increase conversions by X% next month?

 

Find out more about what Web Analytics can offer your business. Fill in our contact form above or call 6297 4248 to speak to us today.